Responding to your point about growth plateaus for small businesses, I can’t help but make the comparison to growth plateaus for leaders. People hit various consistent plateaus in their leadership journeys (The Leadership Pipeline identifies 6 stages, for instance), where the skills that got them to one level are now blocking them from the next level. I wonder if there’s a similar maturity model for small businesses where they reach a plateau based on their most limiting constraint of expertise. If so, that feels like a business model for somebody, specializing in helping small businesses crack through that particular growth plateau.
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